{"id":136372,"date":"2021-07-23T01:26:44","date_gmt":"2021-07-22T17:26:44","guid":{"rendered":"https:\/\/tnr.com.tw\/?p=136372"},"modified":"2021-07-26T01:31:25","modified_gmt":"2021-07-25T17:31:25","slug":"%e8%b2%bf%e5%8d%94%e8%87%ba%e6%97%a5%e6%95%b8%e4%bd%8d%e8%b2%bf%e6%98%93%e7%b3%bb%e5%88%97%e6%b4%bb%e5%8b%95%e5%a3%93%e8%bb%b8%e6%9c%80%e7%b5%82%e7%ab%a0-rakuten%e3%80%81amazon%e3%80%8191app%e8%87%ba","status":"publish","type":"post","link":"https:\/\/tnr.com.tw\/?p=136372","title":{"rendered":"\u8cbf\u5354\u81fa\u65e5\u6578\u4f4d\u8cbf\u6613\u7cfb\u5217\u6d3b\u52d5\u58d3\u8ef8\u6700\u7d42\u7ae0 Rakuten\u3001Amazon\u300191APP\u81fa\u65e5\u96fb\u5546\u4e09\u5de8\u982d\u9f4a\u8a71\u65b0\u5e38\u614b\u5546\u6a5f"},"content":{"rendered":"

\u5716\uff1a<\/strong>\u8cbf\u6613\u5c40\u6c5f\u6587\u82e5\u5c40\u9577\u65bc\u81fa\u65e5\u6578\u4f4d\u8cbf\u6613\u7cfb\u5217\u6d3b\u52d5\u4e2d\u5834\u958b\u5e55\u81f4\u8a5e\uff0c\u8a8d\u70ba\u5728\u81fa\u65e5\u653f\u5e9c\u53ca\u6c11\u9593\u7684\u5171\u540c\u5408\u4f5c\u4e4b\u4e0b\uff0c\u96d9\u65b9\u5728\u5f8c\u75ab\u60c5\u6642\u4ee3\u5c07\u53ef\u5171\u540c\u638c\u63e1\u6578\u4f4d\u79d1\u6280\u9032\u800c\u5e36\u4f86\u7121\u9650\u5546\u6a5f\u3002(<\/span>\u8cbf\u5354\u63d0\u4f9b)<\/span><\/b><\/p>\n\u65b0\u805e\u4e2d\u5fc3\n

\u3010\u81fa\u5317\u8a0a\u3011\u70ba\u5354\u52a9\u6211\u5546\u900f\u904e\u6578\u4f4d\u8cbf\u6613\u63a8\u5ee3\u65e5\u672c\u5e02\u5834\uff0c\u7531\u8cbf\u6613\u5c40\u53ca\u5916\u8cbf\u5354\u6703\u4e3b\u8fa6\u7684\u300c\u81fa\u65e5\u6578\u4f4d\u8cbf\u6613\u7cfb\u5217\u6d3b\u52d5~\u6578\u4f4d\u9023\u7d50\u96fb\u5546\u5927\u9032\u64ca~\u300d\u4eca(7\u670823\u65e5)\u65bcYoutube\u9032\u884c\u7dda\u4e0a\u76f4\u64ad\uff0c\u70ba\u56e0\u61c9\u75ab\u60c5\uff0c\u6d3b\u52d5\u6240\u6709\u8b1b\u5e2b\u7686\u4ee5\u9060\u7aef\u9023\u7dda\u65b9\u5f0f\u8207\u6703\uff0c\u91cd\u91cf\u7d1a\u5609\u8cd3\u53ca\u7cbe\u5f69\u6d3b\u52d5\u5167\u5bb9\u5171\u5438\u5f15617\u4eba\u7dda\u4e0a\u53c3\u8207\u3002<\/p>\n

 <\/p>\n

\u76f8\u8f03\u65bc\u540c\u7cfb\u5217\u6d3b\u52d5\uff0c\u9ad8\u96c4\u5834\u4ee5\u65b0\u5275\u7522\u696d\u3001\u81fa\u4e2d\u5834\u4ee5\u667a\u6167\u6a5f\u68b0\u7522\u696d\u70ba\u4e2d\u5fc3\uff0c\u81fa\u5317\u6700\u7d42\u5834\u5247\u4ee5\u96fb\u5b50\u5546\u52d9\u70ba\u4e3b\u8ef8\uff0c\u9080\u8acb\u5230\u65e5\u672c\u96fb\u5546\u754c\u7684\u4ee3\u8868Rakuten\u8ca1\u52d9\u9577\u674e\u5fd7\u8208\u53caAmazon\u81fa\u7063\u696d\u52d9\u62d3\u5c55\u7e3d\u76e3\u8b1d\u5b5c\u5e0c\u3001\u81fa\u7063\u7b2c\u4e00\u5bb6\u300c\u865b\u5be6\u878d\u5408\uff08OMO\uff09\u300d\u65b0\u96f6\u552e\u8edf\u9ad4\u96f2\u670d\u52d9\u516c\u53f891APP\u8463\u4e8b\u9577\u4f55\u82f1\u573b\u4ee5\u53ca\u696d\u754c\u4ee3\u8868UNIQLO\u81fa\u7063Front-end\u7d71\u62ec\u90e8\u9577\u9673\u51a0\u96c5\u3001KKday\u5275\u8fa6\u4eba\u9673\u660e\u660e\u53ca\u6d77\u9678\u5bb6\u8d6b\u7e3d\u7d93\u7406\u66fe\u7165\u9f8d\u5171\u540c\u8a0e\u8ad6\u81fa\u65e5\u6578\u4f4d\u8cbf\u6613\u5408\u4f5c\u9858\u666f\u3002<\/p>\n

 <\/p>\n

\u8cbf\u6613\u5c40\u5c40\u9577\u6c5f\u6587\u82e5\u65bc\u958b\u5e55\u81f4\u8a5e\u4e2d\u8868\u793a\uff0c\u70ba\u78ba\u5be6\u5e6b\u52a9\u6211\u5546\u4ee5\u6578\u4f4d\u65b9\u5f0f\u958b\u62d3\u65e5\u672c\u5e02\u5834\uff0c\u8cbf\u6613\u5c40\u6574\u5408\u5404\u516c\u5354\u6703\u529b\u91cf\uff0c\u5728\u4e00\u9031\u4e4b\u5167\u8209\u8fa6\u4e09\u5834\u81fa\u65e5\u6578\u4f4d\u7cfb\u5217\u6d3b\u52d5\u540c\u6642\u9032\u884c\u554f\u5377\u8abf\u67e5\u4ee5\u63d0\u4f9b\u696d\u8005\u76f8\u95dc\u8cc7\u8a0a\u53ca\u5fc5\u8981\u7684\u5354\u52a9\uff0c\u76f8\u4fe1\u5728\u81fa\u65e5\u653f\u5e9c\u53ca\u6c11\u9593\u7684\u5171\u540c\u5408\u4f5c\u4e4b\u4e0b\uff0c\u96d9\u65b9\u5728\u5f8c\u75ab\u60c5\u6642\u4ee3\u53ef\u4ee5\u5171\u540c\u638c\u63e1\u6578\u4f4d\u79d1\u6280\u6240\u5e36\u4f86\u7684\u7121\u9650\u5546\u6a5f\u3002<\/p>\n

 <\/p>\n

\u65e5\u53f0\u4ea4\u6d41\u5354\u6703\u9996\u5e2d\u526f\u4ee3\u8868\u661f\u91ce\u5149\u660e\u63d0\u5230\uff0c\u7531\u65bc\u65b0\u51a0\u80ba\u708e\u52a0\u901f\u4e86EC\u5316\u7684\u9032\u5c55\uff0c\u65e5\u672c\u8cbf\u6613\u632f\u8208\u6a5f\u69cb(JETRO)\u6b63\u5c55\u958b\u300cJAPAN MALL\u300d\u670d\u52d9\uff0c\u898f\u5283\u89e3\u6c7a\u65e5\u672c\u4f01\u696d\u65bc\u6d77\u5916EC\u7db2\u7ad9\u92b7\u552e\u6642\u906d\u9047\u554f\u984c\u7684\u6a5f\u5236\uff0c\u4e26\u5f37\u8abf\u73fe\u4eca\u6578\u4f4d\u5316\u53ca\u5168\u7403\u5316\u666e\u53ca\u7684\u6642\u4ee3\uff0c\u5efa\u69cb\u8de8\u5340\u57df\u7684\u300c\u4e00\u5143\u6027\u201d\u6578\u4f4d\u8cbf\u6613(Digital Trade)\u201d\u5e73\u53f0\u300d\u5c07\u6703\u683c\u5916\u91cd\u8981\u3002<\/p>\n

 <\/p>\n

\u5916\u8cbf\u5354\u6703\u79d8\u66f8\u9577\u6797\u82b3\u82d7\u8868\u793a\uff0c\u4ee5\u4eca\u5e742021\u5e74\u4e00\u5230\u516d\u6708\u4f86\u8aaa\uff0c\u81fa\u7063\u5c0d\u65e5\u51fa\u53e3\u984d\u6210\u9577\u738715.3%\uff0c\u6b64\u5916\uff0c\u65e5\u672c\u570b\u6c11\u8de8\u5883\u96fb\u5546\u63a1\u8cfc\u91d1\u984d\u4e5f\u4e0d\u65b7\u63d0\u5347\uff0c\u8868\u793a\u65e5\u672c\u6d88\u8cbb\u8005\u9010\u6f38\u63a5\u53d7\u6d77\u5916\u54c1\u724c\uff0c\u9019\u5c0d\u81fa\u7063\u7684\u4f01\u696d\u4f86\u8aaa\u662f\u975e\u5e38\u597d\u7684\u6a5f\u6703\u3002<\/p>\n

 <\/p>\n

\u4e2d\u83ef\u5fb5\u4fe1\u6240\u526f\u7e3d\u8a31\u6ef8\u5c31\u65e5\u524d\u5c0d\u5df2\u9032\u5165\u65e5\u672c\u5e02\u5834\u7684\u6211\u570b\u696d\u8005\u9032\u884c\u5e02\u5834\u8abf\u67e5\u5206\u6790\uff0c\u8a72\u8abf\u67e5\u986f\u793a\uff0c\u96d6\u5404\u570b\u54c1\u724c\u722d\u76f8\u9032\u5165\u65e5\u672c\u5e02\u5834\u3001\u7af6\u722d\u6fc0\u70c8\uff0c\u4f46\u81fa\u7063\u54c1\u724c\u4ecd\u7136\u5177\u6709\u9ad8\u54c1\u8cea\u4e2d\u50f9\u4f4d\u7684\u9ad8CP\u503c\u512a\u52e2\uff0c\u8a72\u8abf\u67e5\u4e5f\u6307\u51fa\u900f\u904e\u8de8\u5883\u96fb\u5546\u696d\u8005\u53ca\u653f\u5e9c\u7684\u5354\u52a9\uff0c\u66f4\u52a0\u901f\u6211\u570b\u696d\u8005\u9032\u5165\u4e26\u7ad9\u7a69\u65e5\u672c\u5e02\u5834\u3002<\/p>\n

 <\/p>\n

\u81fa\u65e5\u6578\u4f4d\u8cbf\u6613\u5408\u4f5c\u9858\u666f\u6c99\u9f8d\u753191APP\u8463\u4e8b\u9577\u4f55\u82f1\u573b\u4e3b\u6301\uff0c\u4f55\u82f1\u573b\u8463\u4e8b\u9577\u5728\u81fa\u7063\u96fb\u5546\u754c\u6975\u5bcc\u76db\u540d\uff0c\u8f15\u9b06\u5e7d\u9ed8\u53c8\u5c08\u696d\u7684\u8207\u5404\u8207\u8ac7\u4eba\u66a2\u8ac7\u4ed6\u5011\u773c\u4e2d\u7684\u65e5\u672c\u5e02\u5834\u3001\u5206\u4eab\u5be6\u6230\u7d93\u9a57\u53ca\u5982\u4f55\u9762\u5c0d\u75ab\u60c5\u7684\u5f71\u97ff\u3002\u8207\u8ac7\u4eba\u53f0\u7063\u6a02\u5929\u5e02\u5834\u8ca1\u52d9\u9577\u674e\u5fd7\u8208\u8868\u793a\uff0c\u9032\u5165\u65e5\u672c\u96fb\u5546\u5e02\u5834\u9700\u5177\u50993\u689d\u4ef6\u3001\u826f\u597d\u7684\u6578\u4f4d\u5e03\u5c40\u53ca\u6578\u4f4d\u5316\u4f01\u5716\u5fc3\u3001\u5546\u54c1\u9808\u7b26\u5408\u65e5\u672c\u7576\u5730\u9700\u6c42\u8207\u5546\u54c1\u5305\u88dd\u9808\u7b26\u5408\u570b\u969b\u6a19\u6e96\u3002<\/p>\n

 <\/p>\n

\"\"<\/a>
\u5716\uff1a\u81fa\u65e5\u6578\u4f4d\u8cbf\u6613\u7cfb\u5217\u6d3b\u52d5\u7d42\u5834\u91cd\u982d\u6232-\u81fa\u65e5\u6578\u4f4d\u8cbf\u6613\u5408\u4f5c\u9858\u666f\u6c99\u9f8d\uff0c\u753191APP\u4f55\u82f1\u573b\u8463\u4e8b\u9577\u64d4\u4efb\u4e3b\u8ac7\u4eba(\u53f3\u4e0a)\u3001Amazon\u8b1d\u5b5c\u5e0c\u81fa\u7063\u696d\u52d9\u62d3\u5c55\u7e3d\u76e3(\u4e2d\u4e0a)\u3001Rakuten\u674e\u5fd7\u8208\u8ca1\u52d9\u9577(\u5de6\u4e0a)\u3001UNIQLO\u9673\u51a0\u96c5\u90e8\u9577(\u5de6\u4e0b)\u3001KKday\u9673\u660e\u660e\u5275\u8fa6\u4eba(\u4e2d\u4e0b)\u53ca\u6d77\u9678\u5bb6\u8d6b\u66fe\u7165\u9f8d\u7e3d\u7d93\u7406(\u53f3\u4e0b)\u5171\u540c\u8207\u8ac7\u5206\u4eab\u81fa\u65e5\u6578\u4f4d\u8cbf\u6613\u5408\u4f5c\u7d93\u9a57\u8207\u9858\u666f\u3002(\u8cbf\u5354\u63d0\u4f9b)<\/strong><\/figcaption><\/figure>\n

\u4e9e\u99ac\u905c\u7e3d\u76e3\u8b1d\u5b5c\u5e0c\u5247\u5206\u4eab\uff0c\u5728\u9032\u5165\u65e5\u672c\u96fb\u5546\u5e02\u5834\u524d\u9808\u505a\u597d\u5145\u8db3\u7684\u6e96\u5099\uff0c\u5c24\u5176\u662f\u6587\u5316\u4e0a\uff0c\u65e5\u672c\u7684\u6d88\u8cbb\u8005\u5c0d\u65bc\u8cfc\u7269\u7684\u9ad4\u9a57\u7d30\u7bc0\u4e5f\u662f\u76f8\u7576\u6ce8\u91cd\uff0c\u53e6\u5916\u5728\u54c1\u9805\u4e0a\uff0c\u8fd1\u671f\u4e5f\u767c\u73fe\u7531\u65bc\u9ad8\u9f61\u5316\u53ca\u4e0d\u5a5a\u65cf\u65e5\u8da8\u589e\u52a0\uff0c\u6240\u4ee5\u9577\u7167\u3001\u4e00\u4eba\u7528\u3001\u6536\u7d0d\u7b49\u985e\u578b\u7684\u5546\u54c1\uff0c\u5728\u4e9e\u99ac\u905c\u65e5\u672c\u7ad9\u4e0a\u4e5f\u662f\u76f8\u7576\u71b1\u9580\u3002<\/p>\n

 <\/p>\n

UNIQLO\u90e8\u9577\u9673\u51a0\u96c5\u5206\u4eab\uff0cUQ\u73fe\u5728\u5df2\u63a1\u9867\u5ba2\u70ba\u91cd\u7684\u539f\u5247\uff0c\u900f\u904e5\u5927\u7ba1\u9053(\u5982\u7db2\u7ad9\u3001\u81ea\u5a92\u9ad4\u7b49)\u8490\u96c6\u9867\u5ba2\u5fc3\u8072\u4f86\u878d\u5408\u5230\u8a2d\u8a08\u53ca\u751f\u7522\u3001\u5979\u4e5f\u8a8d\u70ba\u6703\u54e1\u5236\u7684\u63a8\u5ee3\u6709\u52a9\u65bc\u63a8\u52d5\u7dda\u4e0a\u53ca\u7dda\u4e0b\u7684\u878d\u5408\uff0c\u6b64\u5916\uff0c\u5979\u66f4\u63d0\u5230\u63d0\u4f9b\u5feb\u901f\u4e14\u7cbe\u78ba\u7684\u7269\u6d41\u670d\u52d9\u4e5f\u662fO2O\u7684\u95dc\u9375\u8981\u7d20\u3002<\/p>\n

 <\/p>\n

KKday \u5275\u8fa6\u4eba\u66a8\u57f7\u884c\u9577\u9673\u660e\u660e\u8a8d\u70ba\uff0c\u65e5\u672c\u5e02\u5834\u662f\u500b\u6613\u5b88\u96e3\u653b\u7684\u74b0\u5883\uff0c\u80fd\u5426\u7dad\u6301\u826f\u597d\u7684\u9867\u5ba2\u9ad4\u9a57\u53ca\u57f9\u990a\u6d88\u8cbb\u8005\u7684\u4fe1\u8cf4\u611f\uff0c\u4ee5\u53ca\u5feb\u901f\u56de\u61c9\u5e02\u5834\u8b8a\u5316\u8abf\u6574\u71df\u904b\u6a21\u5f0f\uff0c\u5c07\u662f\u7ad9\u7a69\u5e02\u5834\u7684\u95dc\u9375\u3002<\/p>\n

 <\/p>\n

\u6d77\u9678\u5bb6\u8d6b\u7e3d\u7d93\u7406\u66fe\u7165\u9f8d\u5247\u5206\u4eab\uff0c\u50b3\u7d71\u7522\u696d\u5982\u4f55\u8f49\u578b\u6578\u4f4d\u5316\u7684\u7d93\u9a57\uff0c\u4ed6\u63d0\u5230\uff0c\u8981\u6578\u4f4d\u5316\uff0c\u5c31\u5fc5\u9808\u5f37\u5316\u6578\u64da\u6536\u96c6\u7684\u80fd\u529b\uff0c\u4e0d\u53ea\u662f\u751f\u7522\u4e0a\u7684\u6578\u64da\u4e5f\u5305\u542b\u9867\u5ba2\u76f8\u95dc\u7684\u6578\u64da\u5206\u6790(CRM)\uff0c\u9032\u800c\u91cd\u65b0\u76e4\u9ede\u81ea\u8eab\u7684\u751f\u7522\u53ca\u670d\u52d9\u6d41\u7a0b\u3002<\/p>\n

 <\/p>\n

\u5916\u8cbf\u5354\u6703\u4e00\u76f4\u4ee5\u4f86\u81f4\u529b\u65bc\u63a8\u52d5\u8de8\u5883\u8cbf\u6613\u6578\u4f4d\u5316\uff0c\u8207Amazon\u53caRakuten\u5408\u4f5c\u5bc6\u5207\uff0c\u900f\u904e\u5149\u9ede\u8a08\u756b\u5df2\u5354\u52a9200\u5bb6\u5ee0\u5546\u4e0a\u67b6Amazon\u5168\u7403\uff1b2020\u5e74\u8207\u65e5\u672c\u6a02\u5929\u5408\u4f5c\u300c\u65e5\u672c\u6a02\u5929\u81fa\u7063\u9928\u300d\uff0c\u5728\u8cbf\u6613\u5c40\u7d13\u56f0\u65b9\u6848\u53ca\u8f14\u5c0e\u5c08\u6848\u52aa\u529b\u63a8\u52d5\u4e0b\uff0c\u77ed\u77ed\u4e00\u5e74\u9593\u5354\u52a9\u8d85\u904e100\u5bb6\u81fa\u7063\u54c1\u724c\u4e0a\u67b6\u65e5\u672c\u6a02\u5929\u3002\u672c\u6b21\u6d3b\u52d5\u4e5f\u5b89\u6392Amazon\u53caRakuten\u7684\u8cc7\u6df1\u8b1b\u5e2b\u53ca\u5169\u5bb6\u6210\u529f\u900f\u904e\u96fb\u5546\u6253\u958b\u65e5\u672c\u5e02\u5834\u7684\u81fa\u7063\u54c1\u724c\u2500\u5967\u672c\u96fb\u526a\u4ee5\u53ca\u4e00\u756a\u5c4b\u5206\u4eab\u65e5\u672c\u96fb\u5546\u5e02\u5834\u7d93\u71df\u5fc3\u6cd5\uff0c\u932f\u904e\u76f4\u64ad\u7684\u89c0\u773e\u4ecd\u53ef\u81f3\u53f0\u7063\u7d93\u8cbf\u7db2Youtube\u89c0\u770b\u6d3b\u52d5\u5f71\u7247\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

\u5716\uff1a\u8cbf\u6613\u5c40\u6c5f\u6587\u82e5\u5c40\u9577\u65bc\u81fa\u65e5\u6578\u4f4d\u8cbf\u6613\u7cfb\u5217\u6d3b\u52d5\u4e2d\u5834\u958b\u5e55\u81f4\u8a5e\uff0c\u8a8d\u70ba… <\/p>\n","protected":false},"author":2,"featured_media":136373,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14],"tags":[],"post_folder":[],"class_list":["post-136372","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-finance"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/tnr.com.tw\/index.php?rest_route=\/wp\/v2\/posts\/136372","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tnr.com.tw\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tnr.com.tw\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tnr.com.tw\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/tnr.com.tw\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=136372"}],"version-history":[{"count":1,"href":"https:\/\/tnr.com.tw\/index.php?rest_route=\/wp\/v2\/posts\/136372\/revisions"}],"predecessor-version":[{"id":136375,"href":"https:\/\/tnr.com.tw\/index.php?rest_route=\/wp\/v2\/posts\/136372\/revisions\/136375"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tnr.com.tw\/index.php?rest_route=\/wp\/v2\/media\/136373"}],"wp:attachment":[{"href":"https:\/\/tnr.com.tw\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=136372"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tnr.com.tw\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=136372"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tnr.com.tw\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=136372"},{"taxonomy":"post_folder","embeddable":true,"href":"https:\/\/tnr.com.tw\/index.php?rest_route=%2Fwp%2Fv2%2Fpost_folder&post=136372"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}